August 14 Release Clash: Final Big Day for Coolie and War 2
This August 14th marked the grand release of two of the biggest films of the year — Rajinikanth’s Coolie and Hrithik Roshan–NTR’s War 2.
Both films stormed into theatres worldwide, creating massive excitement among fans and trade circles alike.Today stands as the last major holiday boost for both films, as the Independence Day weekend and extended holiday period provided them with the perfect runway to maximize collections. With schools, offices, and theatres packed during this festive season, the box office witnessed unprecedented numbers.
While Coolie set historic benchmarks with its record-shattering opening in Tamil cinema, War 2 also made waves with its pan-India release, especially capitalizing on the Hindi belt and Telugu states.From tomorrow onward, the real test begins as both films will have to rely on strong word-of-mouth and sustained audience interest to continue their dream run.
