Natural Star Nani has once again proven why he is regarded as one of the most bankable Tier-2 stars in Telugu cinema. In a remarkable development that has sent ripples across the industry, both Nani’s upcoming projects Sujeeth’s film and The Paradise have reportedly secured OTT deals exceeding ₹50 crore each, a feat unprecedented for any Tier-2 Telugu actor so far.
This achievement highlights the massive growth in Nani’s market, not just theatrically but also in the digital space. Over the past decade, Nani has built an enviable reputation for consistently delivering content-driven films that resonate strongly with family audiences, youth, and OTT viewers alike. His films often enjoy long shelf life on streaming platforms, making him a highly attractive proposition for digital giants.
The collaboration between Nani and director Sujeeth has already generated tremendous buzz. Sujeeth, known for his stylish storytelling and technical finesse, teaming up with Nani an actor celebrated for his natural performances has sparked high expectations. The strong pre-release hype, combined with the star’s proven OTT pull, has resulted in a blockbuster digital deal even before the film hits the screens.
Similarly, The Paradise, which promises to be an ambitious and intense cinematic experience, has become one of the most talked-about projects in Nani’s lineup. The film’s scale, genre, and Nani’s evolving image as a versatile performer have significantly boosted its valuation. Industry insiders believe that OTT platforms are betting big on Nani’s ability to draw repeat viewership, especially among pan-Indian audiences who closely follow content-rich Telugu cinema.
What makes this milestone truly special is that Nani has achieved it without relying on mass-hero formulas or larger-than-life stardom. Instead, his success is rooted in smart script choices, credibility, and audience trust factors that are increasingly valuable in the OTT era.
With two ₹50 crore-plus OTT deals, Nani has redefined the commercial boundaries for Tier-2 stars and set a new benchmark in Telugu cinema. As his upcoming films continue to generate strong buzz, it is clear that the Natural Star’s journey is entering a powerful new phase, both on the big screen and beyond.
