Actor Vijay Deverakonda’s recent post on X has sparked widespread discussion within the film fraternity and among audiences, as he candidly addressed the long-standing issue of organized attacks and targeted disruptions faced by films in the industry. His words reflected a mix of relief and sadness—relief that the hard work, dreams, and financial investments of many are finally receiving institutional protection, and sadness that such protection is needed against actions allegedly carried out by people from within the same ecosystem.
In his statement, Vijay spoke about the emotional conflict he feels while witnessing recent developments. He expressed happiness that the judiciary has begun recognizing the seriousness of threats faced by films, even those headlined by a towering figure like the Megastar himself. At the same time, he lamented the harsh reality that these problems stem from “our own people,” questioning what happened to the ideals of coexistence, mutual respect, and collective growth that the film industry once stood for.
The actor traced his personal experience with these issues back to the time of Dear Comrade. According to Vijay, that period marked the beginning of his exposure to what he describes as “shocking politics of organised attacks.” Despite raising concerns over the years, he recalls being repeatedly told that “nobody can stop a good film.” However, he pointed out that producers and directors who collaborated with him eventually realized the true scale and impact of these organized efforts, often learning the hard way.
Vijay also offered a glimpse into the mental toll such challenges have taken on him. He admitted to spending many sleepless nights wondering who orchestrates these attacks and how one can safeguard not just personal dreams, but also the aspirations of countless others who wish to enter and thrive in cinema. His words highlighted that the issue goes beyond individual films and strikes at the very foundation of creative freedom and fair competition.
While acknowledging that recent court interventions may not completely eradicate the problem, Vijay expressed hope that they would at least remove one major source of anxiety for filmmakers. He concluded his note on an optimistic and inclusive note, urging audiences to celebrate cinema by supporting #MSG and all other Sankranti releases, and wishing for them to succeed by entertaining viewers during the festive season.
