Hanuman Ansh & Dhurandhar: Two of Indian Cinema’s Craziest ROI Stories
Indian cinema has witnessed several films that turned into major commercial successes, but only a handful manage to create extraordinary returns across multiple revenue streams. Hanuman Ansh and the Dhurandhar franchise are emerging as two such projects, with their theatrical performance and non-theatrical revenues creating strong return-on-investment stories.
According to the latest trade estimates, Hanuman Ansh is expected to generate around ₹100 crore in theatrical share. While the theatrical business itself represents a significant achievement, the film’s overall revenue potential extends well beyond the box office. Its OTT rights, satellite rights, music rights and overseas distributor share are expected to contribute additional revenue, further strengthening the project’s overall economics.
The film’s performance is particularly notable considering the scale of its reported theatrical share. If the estimated figures hold, Hanuman Ansh could emerge as one of the projects that delivers substantial returns compared with its production and business costs. The combination of theatrical collections and post-theatrical monetisation could make the film a highly profitable venture for its stakeholders.
Meanwhile, the Dhurandhar franchise has taken the commercial game to another level. Dhurandhar 1 and Dhurandhar 2 are said to have accumulated a combined India theatrical share of approximately ₹770 crore. This figure alone underlines the enormous theatrical strength of the franchise.
Importantly, the ₹770 crore figure reportedly represents only the India theatrical share. The franchise also has additional revenue coming from overseas theatrical business and various non-theatrical rights, including digital, satellite and music deals. With these revenue streams added to the theatrical earnings, the overall business generated by the two films is considerably higher.
For the producers, these numbers represent the kind of commercial success that can redefine the economics of a film franchise. B62 Studios, the production house behind Dhurandhar, has benefited from the franchise’s strong theatrical performance, while the makers of Hanuman Ansh are also positioned to gain significantly from the film’s multiple revenue avenues.
What makes both cases particularly interesting is that their success is not limited to headline box-office figures. The real strength lies in the ability to convert theatrical momentum into revenues across several platforms and territories.
With Hanuman Ansh targeting the ₹100 crore theatrical-share mark and Dhurandhar 1 & 2 collectively reaching around ₹770 crore from India alone, both projects stand out as remarkable examples of how strong theatrical performance combined with non-theatrical monetisation can create massive commercial value in Indian cinema.
